Jai & Wal at Portfolio Night London

Free drinks, lots to chat about, old friends and some new ones, a sprinkle of creative directors and six book crits. Blimey, that was a lot to fit into one evening but the guys from ihaveanidea.org pulled it off beautifully. And not just in London, but in 21 other cities around the world on the same night. A global creative orgy. A big hats off to them.

At the beginning we were told to follow a fine tuned system for speed dating with CDs, and were asked to move to the table on your right after every crit. Sorry guys, we weren’t about to follow that – in fact we don’t think anyone did. We went in with a plan of who our book was going to be seen by and nothing was going to get in our way.

Luckily for us the friendly, smiley undertones of 'look at our work' paid off and our night went really well, seeing six creative directors. Quite fantastic. Lots of advice, lots of opinions, lots to take in, lots of contacts and all was lots of fun. We had 15 minutes with each CD to show our stuff, make an impression and try to seal the deal.

The registration was handled by a bunch of first years from St. Martins, good work

The event was hosted by JWT in Knightsbridge

Reunion time in the garden, Rob, Jai, Chris, Wal, Ray and Bernd

The high temperature allured everyone into the garden to drink the nerves away

Don't know 'em, but they're cool

Rob, that's no way to impress Renee

Lusea Arabella Karenza Warner and Tom

Ready for creative torture

Say hello to our new friends Dave, Andy and Jose

Ade and Mike, good luck to them at Lowe

Drop your drinks and gather

While last year was small and cozy, this year was epic

Brian trying to be funny, excuse him he's Canadian

The creative directors waiting for the first wave of fresh blood

The most organized part of the evening

Who do you want to see? You better be quick.

Maybe if we didn't take so many damn pictures we could have got more crits?


The Creative Directors we were lucky enough to see

Laurence Quinn from JWT

Brian Campbell Creative Director at AMV/BBDO

Paul Silburn, Creative Director at Saatchi & Saatchi

Will Awdry, Creative Partner Ogilvy London

Chris Clarke, Creative Director Digitas

Iain Tait, Founder of Poke, brain behind crackunit.com

Last minute crits in the lounge

After too many critiques Jai's having problems controlling his facial expressions

Now don’t ask how, but we somehow managed to score three placement offers, result! So not only was it a jolly but in the end it turned out to be quite productive and not just for us but a load of our mates too. Well done to everyone.

You can take our word for it being the most useful event in our calendar so far this year. Hopefully we’ll never have to go to another one ever ever again.