Brief 2008

At the last AHA! we've met Ash, and together with our friend Ant they are starting something rather interesting: Brief 2008. Have a look at the specs.

What is it?

An informal industry showdown where teams from different sectors of the industry (that's you guys) go head-to-head to see who can best answer a digital brief, probably under the influence of alcohol. You'll be judged by top industry people not just on caliber of creative ideas but also their feasibility and potential longevity.

How does it work?
The basic format of the night will be an evening where planners, creatives, thinkers, designers PR people, and anyone else from any of agency will come together in teams and tackle a brief that will be given to you on the night. You'll spend 2 hours putting presentations together with advice from our after which the work will be presented and a decision will be made.

Who's judging?
So far we have confirmed the following judges:

Amelia Torode - Managing Partner of VCCP and head of Digital Strategy
Ben Milligan - Head of Planning at Holler
Iain Tait - Founder of Poke

Who should take part?
You! Creativity doesn't just lie with the creatives, especially when digital briefs are being discussed. We're looking for anybody within the industry with enthusiasm for generating good ideas. We're looking for six or more teams consisting of 3-6 people.

What's in it for me?
As well as free booze on the night you have the chance to show yourself off in front of senior people from some of the best agencies in town, and big bragging rights.

Where and when?
The Design Council, 34 Bow Street, WC2E 7DL.
Thursday 17th July - 6.30 pm prompt start - 10:30pm approx home time.

How do I register?
email with Team Name (and motto), members, where you're coming from. In order to avoid flakiness (as we know everyone is very busy) there will be a £10 per head charge which will be given entirely to charity. Once we have confirmed your attendance we will send over the 'just giving' account details.

UPDATE: The event is free now, no 10£ charge.

Looking for a team? Want to know more?
Start the discussion on the Brief 2008 Blog or the Facebook group.

Ad created by Ike