Reinvented Around You

A smartphone for each one of us.


Windows Phone is the most personal smartphone on the market. It’s designed around the idea that, every individual is different – each tile on the start screen reflects its owner’s personality. This is the anthem spot that launched Windows Phone 8.



AGENCY CP+B Boulder / CREATIVE DIRECTION Rob Reilly, Dan Donovan
CREATIVE Tim O’Malley, Tom Miller, Robbin Ingvarsson, Waldemar Wegelin
DIRECTOR Isaiah Seret